Top Blog Collections

Real talk: if you’re hatching plans to begin marketing on YouTube this year, you need to be savvy about it. YouTube has more than 50 million content creators churning out videos regularly, so your own content has to stand out.

Another challenge? Reaching and engaging your core audience. The majority of YouTube viewers aren’t huge fans of advertising, so you’ll have to think carefully about how you’re going to raise awareness about your brand while keeping viewers entertained.

Online communities are powerful engagement tools. That’s why so many Facebook pages use groups to engage with other users. However, getting the word out about your Facebook group can be challenging if you’re trying to grow and reach new members, especially if you want to broaden your horizons beyond your friends list. If you’re trying to grow your Facebook group, here are some effective strategies you need to try.

Isn’t it time your marketing team hired a Facebook Chatbot? Four out of five businesses say they’ve already started using chatbots on their websites, or are planning to. With 1.3 billion people on

Facebook’s Messenger service, and 300,000 chatbots there too, the natural progression is for your business to take the weight off its response team by adding a Facebook chatbot to your account.

Instagram Hashtags are an essential part of users’ discovery journey on the platform, allowing brands to gain exposure to niche groups and specific areas of interest.

Today, hashtags are possibly even more important to Instagram marketing than Twitter marketing (where they first appeared on August 23, 2007), especially with all these new capabilities and very different character counts.

Acing an interview is both art and science. In order to give effective answers, you need to anticipate the information that interviewers want and figure out how to state it in a detailed, coherent way.

But you also have to master the informal, interpersonal aspects of the interview, interacting with your potential employer in a way that makes you seem trustworthy, interesting, and likable.

As the new home for brands, Instagram is the ideal place to promote your business, reach new customers, and engage your audience. Having an overall content strategy for Instagram is fundamental, but sometimes you want to put some extra effort behind a particularly important goal.

That’s where an Instagram marketing campaign comes in.

Whether you’re a buyer, seller, or just a plain old real estate marketer, you know the importance of maintaining a strong, reputable, and attractive presence for your target audience. In such a competitive industry that hits so close to home (couldn’t resist), it is critical to market your business effectively and find ways to one-up your competitors.

If you have not hopped on the video bandwagon, then it is time to buck up and take the leap. Video has increased in popularity among marketers – and for good reason.